Exhibition stand at the veterinary congress in Leipzig for Veyx

Stand size

110 qm

Exhibition

Veterinary Congress Leipzig

Customer

Veyx-Pharma GmbH

Industry

Animal pharmacy

Aim of the stand

The aim of the Veyx-Pharma GmbH stand is to provide information on various products that will be on display at the stand. Special attention at the Veterinary Congress is paid to the catering of the trade fair visitors, who can fortify themselves with wheat beer, sausage and bread at the Veyx stand.

The trade fair appearance

The trade fair stand symbolises a pasture in the home town of Schwarzenborn/Knüll of the Veyx company. The trade fair appearance is supported by the graphic concept and the comic-like representation. The entire design of the trade fair stand becomes a unique selling point through this special style and stands out strongly from the design of the surrounding trade fair stands.

The trade fair presentation conveys the feeling of being in a cartoon in the middle of the Veyx product world. The comic style, which is unusual for the industry, is imprinted all the more strongly in the memory of the trade fair visitors and increases the recognition value. In addition, the stand invites visitors to sit down and linger.

In the process of creating the Veyx stand, I particularly liked the product development of the displays, which was a special challenge because a completely new solution for the plug-in system had to be generated.

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Pascal Dicks

Project management & Design

pascal.dicks@wwm.de

Individual display shelf in comic style

Eye-catchers on the Veyx stand are the individual display shelves in the look of comic trees, which serve to present the products and convey the comic style of the stand to the outer corners of the stand. The displays were developed as a clever plug-in system and are therefore quick to assemble and transport. The individual parts were CNC-milled as multiplex and the surface artistically stained by hand in two colours and sealed with 2-component varnish so that they can be used for trade fair presentations for longer periods. With these eye-catching display shelves and, in addition, an unusual style for the veterinary medicine sector, the attention of trade fair visitors quickly falls on the products from Veyx.

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Hospitality at the exhibition stand

Specialist congresses in veterinary medicine - such as the Leipzig Veterinary Congress - entertain visitors during the congress lecture breaks in order to create a feel-good atmosphere for them during the breaks. This is precisely the focus of the Veyx stand at the fair. Visitors to the trade fair have the opportunity to sit down, linger at the stand and eat sausage and bread and drink a tasty wheat beer. The hospitality at the stand increases the time visitors spend at the stand and makes it easier to start a conversation.

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Project available as a virtual exhibition stand

View the Veyx exhibition stand from the comfort of your desk. Interact with the Digital Twin of the original exhibition project and get a 360° view of the project with a simple click.

Watch Digital Twin now

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Conclusion on the Veyx trade fair stand

With the conception, together with Veyx-Pharma GmbH, we developed a trade fair appearance with an extraordinary stand design that stands out from the other trade fair stands at the Leipzig Veterinary Congress and remains in the memory of the trade fair visitors. We were particularly pleased that Veyx supported its trade fair appearance with a virtual trade fair stand.

Our cooperation began with RocketExpo and the conception of our large trade fair stand. The cooperation at the large trade fairs was so successful that we now realise our small trade fair stands (24 sqm) with myWWM. We enjoy working with WWM, RocketExpo and myWWM. This way we have everything from one source for large and small trade fair and congress appearances. What makes WWM stand out? The team! The employees work in a committed, solution-oriented and reliable manner and think along with every project. The standardised yet astonishingly flexible WWM system makes handling much easier.
Oliver Engl
Marketing Manager, Veyx-Pharma GmbH
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Veyx-Pharma GmbH is a medium-sized, German, family-owned veterinary pharmaceutical company. With its proven products such as reproductive biologics, enzyme preparations and microemulsions, Veyx ensures that animals are kept healthy and their performance is safeguarded. The range of products and services for farm animals meets the consumer demand for residue-free and risk-free food of animal origin. The intensive contact with agriculture and animal owners leads to products that are needed in practice. Veyx-Pharma exports to more than 60 countries worldwide.